Produced by the World’s top manufacturer of die-cast toys(May Cheong Group), Bburago has the best licenses focused on the high-end, and most popular cars. The top-notch quality of production makes them dominant on the field since 1976.

BB Junior

Under the Umbrella of May Cheong Group, BB junior is the only licensed vehicle toys for Ferrari, Lamborghini, Volkswagen, Mini, and Jeep under preschool category. Latest Innovations for toddler’s learning and development, with unique functions that you will not find on any other brands.

Blue Rocket

The fastest selling programmable robot brand in the region. Easy command keys for kids to enter the world of programming. High production quality that endures any kid’s play style. The brand is continuously bringing more unique features and is taking over the Robo Toys industry.


The Youtube Fad screaming chicken has found its family. Animolds have patented design for their roaring collection that consist of the chicken, unicorn, sea animals, frogs and the animal kingdom. Animolds is certain that they will be dominating the toys novelty line

Totally Girlie - Totally Craft

From City world they are experts in play and imagination, having over 30 years experience developing and marketing some of the most innovative products in the children’s toys, games, science and arts and crafts sectors.

Totally Girlie and Totally Craft Wide Selection of  DIY Kids Fashion & Beauty Dress-Up Toys

Ballerina Dreamer

For budding ballerinas and twinkle toes alike comes Ballerina Dreamer’s enchanting dancing doll, who we think, will be your tiny tot’s new best friend. From handling the splits with ease, to pirouetting on her tiptoes, there isn’t much this pristine performer can’t achieve, and she’ll do all the moves to music that’s as enchanting as her moves. We’re impressed.

Your little one can watch this doll dance just like a real ballerina! Using its magic tiara, the doll can pirouette, spin on both toes, kick forwards and backwards, do the splits and more!


Sew-Star is a professional manufacturer and exporter of Activity craft kits, Toys, Stationery sets & License items. Our products are selling all over the world for over 20 years, have been dedicated to serving our customers a one-stop source for the highest quality products, innovative designs, best pricing, and timely delivery, while providing world-class service.


Founded in 1938, with over 300 products, Dulcop is the largest manufacturer of soap bubbles and bubble toys in Europe. Producing under ISO 9001:2015.

Four million automated quality controls are run daily on the total production.


Welly Die Casting Factory Limited is a manufacturer of die-cast toy cars and has been in the scale model business since 1979. Welly currently manufactures a wide range of scales for its customers, namely 1:18, 1:24, 1:32, 1:38, 1:43, 1:64 & 1:87. It is a licensee of over 40 different brands, including ones for cars, trucks, bicycles, and motorbikes, off-road trailers, as well as ones for full playsets. Each year, the company invests additional capital in new models.


Founded in 1959, Comansi is famous for having the widest selection of the most popular licenses for collectible figures inclined for kids and young collectors. Name the license they have it, from Marvel, to Nickelodeon, to Dreamworks, and many more. Most of the product of Comansi is manufactured inside the European Union.

Fisher Price

The most popular toy brand for Pre-school finally have their soft toy line. The quality is by far superior from it’s competitors, having wide range of selection, its product focuses on promoting development for the transition of infant to toddler.

LOL Surprise

The cute, ever-growing and the new generation’s popular collectible series launches their fashion range. LOL surprise’s Crazeye is the latest trend for children’s sunglasses, with attachable collectible icon that kids and tweens would go crazy about.


The most famous Doll brand in the Middle East welcomes a new Member of the Family. #LOVE is a collection of dolls, that is infused with the latest trend of Fashion dolls. The Glitterdoll range is the most iconic doll you can see now on the most famous stores.


Chillafish is a company from Belgium that strives to bring the best innovation for the , without sacrificing the looks and style. The Posh brand for balance bikes, features classy design with amazing functions, and product transformations.


CandyRific sells exciting novelty confectionery combined with unique features. All of our items feature colorful displays, with high-perceived and lasting value. Our products are favorites for collectors of all ages.

We have many licenses with some of the most well-known brands in the world, including M&M’S®, Skittles®, Star Wars™, Disney™, Warner Bros., Universal, DreamWorks™, and others.

Rowan Stickers

Rowan Stickers provides a wide range to meet your needs. Choose from a range of decorative scenes and digits to adorn your gate or wheelie bin to information and warning signs for your commercial premises.

Our stickers are printed on a range of materials from paper to waterproof vinyl in full colour or with monogrammed finish. All our products are 100% British made using the latest printing technologies and highest quality inks.

Buckle Toys

US-based company dedicated to creating high-quality, educational toys for toddlers on the go. Each toy is crafted with plush, light-weight materials with safety in the forefront.  Our buckle-themed characters help children develop fine motor skills, hand-eye coordination and color recognition.


THE LENA® brand stands for fun in conjunction with quality toys. Our own plant in the Czech Republic produces long lasting, sturdy plastic toys made of high quality material. The handicraft line promotes creativity as well as offering a lot of entertainment.

Today the LENA® product line consists of plastic toys and handicraft items. The focus is on plastic construction toys between 10 and 63 cm (4 and 25 inches) long.


Stor is a Spanish company founded in 1969, leader in Europe in design, manufacture and distribution of licensed children’s household products, decorated with the most famous characters worldwide. Maintaining in constant growth one of the largest catalogues of licensed children’s household products worldwide.

Simba Middle East

SIMBA DICKIE GROUP plays a leading role worldwide. Simba Middle East is now one of the region’s biggest toy distributors. Inspiring and educating children through play remains at the forefront of Simba Middle East’s vision.

We are authorized sub distributor in this region. Our product portfolio consists of more than 4,000 articles ranging from traditional brands, collector’s models and classics, to current trend products.

SilverLit Happy Snail

For over 30 years, Silverlit has created great toys for children around the World – toys that are fun, innovative and safe. We know this because we not only dream up and design great toys – we actually make them too, Happy Snail is the sub brand for the Soft Toy. We stand proudly behind our products, because Silverlit Quality is Quality you can always trust.

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